Learn
Practical guides on the things that quietly cost websites money: errors nobody reports, funnels that leak, pages that got slow. Written for owners, useful to agents.
Error monitoring
- Error monitoring — the full guide
Catch JavaScript errors, broken elements, and silent failures before they cost you conversions. A practical guide to error monitoring that connects bugs to revenue.
- Rage Clicks: What They Are and Why They Matter
Rage clicks reveal broken buttons and frustrating UI that error tracking misses. Learn what triggers them, how to detect them, and what to fix first.
- User Behavior Signals That Predict Conversion Problems
Technical errors tell you what broke. User behavior tells you why it matters. Learn to capture the signals that transform error monitoring into conversion protection.
- Prioritizing Errors by Revenue Impact
Sorting errors by frequency is wrong. Use this framework to decide which JavaScript errors to fix first based on actual business impact, not volume.
Conversions
- Conversions — the full guide
Learn how to track conversions, build funnels, and find exactly where users drop off. Practical guide to measuring what matters for your website.
- How to Build Conversion Funnels and Find Drop-offs
Build conversion funnels that reveal exactly where users abandon your site. Learn to diagnose drop-offs and fix the steps that cost you the most revenue.
- Why Customers Abandon Checkout (And How to Fix It)
Cart abandonment averages 70%. Learn what causes customers to leave at checkout and how to identify the specific problems killing conversions on your site.
Performance
- Performance — the full guide
Monitor site speed, Core Web Vitals, and uptime in one place. Know when your site is slow or down before your visitors do — and fix it fast.
- Core Web Vitals Explained: LCP, INP, and CLS
Google's Core Web Vitals directly affect your search rankings and user experience. Learn what LCP, INP, and CLS measure and how to improve each one.
Fixes
- Fixes — the full guide
Fix broken forms, checkout failures, plugin conflicts, and slow pages. Platform-specific solutions for WordPress, Shopify, and general web issues.
- Common WordPress Problems and How to Fix Them
Step-by-step solutions for the WordPress problems that cost you conversions. Fix broken forms, plugin conflicts, slow pages, and email delivery failures.
- Why Your WordPress Form Isn't Sending Emails
Your contact form looks fine and submissions appear to work, but emails never arrive. Learn why this happens and how to fix it in under 10 minutes.
- Why Your Form Isn't Working: Diagnose Submission Failures
Forms that don't submit, data that disappears, confirmations that never arrive. Diagnose and fix the most common form problems step by step.
- Form Stuck Loading After Submit
When a form shows endless loading after clicking submit, it's usually one of three things. Learn how to diagnose whether it's frontend, server, or network.
- How to Fix Payment Gateway Errors on Your Website
Payment failures lose sales and frustrate customers. Learn how to diagnose common payment gateway errors and fix them before they cost you more revenue.
- Diagnosing WordPress Plugin Conflicts
When plugins conflict, your site breaks in confusing ways. Use this systematic approach to find which plugin is causing the problem without guessing.
- Shopify Checkout Not Working
When customers can't complete checkout on Shopify, it's usually your theme, an app, or a Shopify issue. Learn how to diagnose and fix it quickly.
- Shopify Checkout Problems: Diagnosis and Fixes
Diagnose checkout failures, app conflicts, and theme issues on Shopify. Step-by-step fixes for the most common problems that block customers from buying.
The tracker
- How askbowtie Works
What the tracker script does, what data it collects, what it doesn't, and how it keeps your site fast and your visitors' data private.
- Installing the askbowtie Tracker
Add the askbowtie tracking script to any website — WordPress, Shopify, Next.js, or plain HTML. One script tag, under 5KB, no cookies.
- JavaScript API
Report conversions, errors, and custom events directly from your code using the askbowtie JavaScript API.
- Cookieless Tracking
How askbowtie tracks sessions without cookies — and how to keep it that way when adding server-side conversions, payment webhooks, or custom integrations.
- Security & Data
How askbowtie handles your data — what's public, what's authenticated, how sites are isolated, and the CSP directives to allow the tracker.